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Following our rebrand to TrueCommerce, we now
have a new website

www.truecommerce.com

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Unique ebusiness solution benefits retail outlets in North America

Atlas has joined forces with Lakeshore Data Management (LDM) of Montreal to deliver a unique ebusiness solution that will benefit as many as 3000 retail outlets, once a two year roll out programme has been completed.

The solution uses a unique combination of LDM and Atlas technology embedded in a hand held device that enables ordinary electronic cash registers from Sharp, TEC, Samsung and Uniwell to function as ePOS devices.

As each transaction is completed, real time sales information from the retailer is digitally signed, encrypted and transmitted by Atlas’ Exchange network back to the manufacturer, providing invaluable information on buying patterns, in particular local trends and preferences. This opens up the potential for highly targeted sales and marketing campaigns.

Said Warren Keane, Vice President of Atlas North America: “There is great potential for our ebusiness solutions in North America and our partnership with LDM is an excellent example of the way complementary technologies can be combined for the benefit of customers.

“Atlas Exchange streamlines business processes and provides the management information essential to drive efficiencies, all within a totally secure environment. This solution can be applied to a diverse range of trading scenarios promoting informed management decisions.”

Atlas Exchange is the result of a $6 million investment and has been operating uninterrupted since its launch in 2004. Hosted across several 24/7 fault tolerant, multiredundancy, state of the art facilities, this is truly a cloud solution with a unique architecture ensuring 100% availability and eliminating system interruption.

Lakeshore Data Management is an information services and retail technology company, providing a range of consulting and data-related business services to manufacturers, retailers and information providers. Working with partners like Atlas it helps customers fine-tune their marketing and sales strategies and optimize consumers’ use of their brands.

Adds Terry Buckley, President and CEO of Lakeshore Data Management: “Our Data Management Suite is an integrated package of hardware and software designed to securely capture, transmit, process, store and analyse transaction data in realtime (or as required) from geographically distributed point-ofservice devices, such as electronic cash registers, PC-based POS terminals, kiosks, vending machines and so on.

“The suite consists of a POS component - the LDM Data Collector, and a back-office component - the LDM Data Manager. Our partnership with Atlas brings the very best of our respective technologies together in a solution that can deliver major business benefits for retailers worldwide.”

hand held data management

“Our partnership with Atlas brings the very best of our respective technologies together in a solution that can deliver major business benefits for retailers worldwide.”

Terry Buckley,
CEO and President,
Lakeshore Data Management Inc.

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